Tata Pixel city concept car unveiled at Geneva Motor Show

     Mr. Ratan Tata today unveiled Tata Pixel city car concept at the 81st Geneva Motor Show. Pixel is developed mainly for the European markets. It will take 3 years for Tata Motors to bring it into the European streets.


     Looking similar to the famous Nano, Pixel is just 3 meters in length and powered by a rear mounted 1.2L 3 cylinder diesel engine. The company claims Pixel will be the cleanest vehicle on the European roads which it will be launched 3 years from now. A host of features like low-friction design motor along with optimized aerodynamic drag, low rolling-resistance tyres, stop-start technology and intelligent battery charging will make Pixel to be the environmental friendly car.


     Pixel sports a pair of scissor type doors with large glass area including the panoramic roof. An intelligent set up which moves outer rear wheels forward and inner rear wheel backwards during turning at acute angles give a shortest turning diameter of just 2.6 meters.


Press Release:

Carl-Peter Forster, MD and CEO, Tata Motors, said, “Tata Motors holds true to its belief that there is an opportunity in Europe for a city car, which is optimal in space, maneuverability and environment-friendliness. The Tata Pixel is a reflection of Tata Motors’ idea of what such a car should be.”





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