Toyota Etios Liva was launched on 27th of last month in India and in just 3 days has clocked over 1000 bookings. Earlier when Toyota had launched the Etios sedan, it too got an overwhelming response with waiting periods going up to 6 months. If the things go the same way, even Etios Liva might demand a huge waiting period.
As we have always said, it is the Liva diesel which the people of India are waiting for. It is the Liva diesel which is expected to give run for its money for the market leader Swift. If not the petrol Liva, the diesel version will definitely create a long waiting period. Toyota is running full capacity with 2 shifts at its Bangalore plant. The company is hiring over 2000 professionals to meet the market demand. Even after this, we feel Toyota will fall short in fulfilling the demands - only in quantity and definitely not in quality.
