The sales of county's much hyped small car Nano has fallen drastically to 509 units in November 2010 as compared to 3,000 odd units in the previous month. Sources say the manufacturing of Nano at the Sanand plant has almost stopped and over 80% of employees have been cut in last 6 to 8 months.
The fire issues over the Nano has been a major factor for the decreasing sales. Tata Motors has issued a notice of fitting a fire protection device to all the Nano including the one also sold earlier of free of cost. May be this move by Tata Motors is also not working to a greater extent.
A new initiative to sell Nanos across small outlets is planned in most of the states. Tatas have to work strongly with innovative ideas to woo customers and keep the Nanolution alive.
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