TVS StaR motorcycle crosses 3 million sales mark - Automobile Planet

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TVS StaR motorcycle crosses 3 million sales mark

     TVS Motor Company has announced that it has crossed the 3 million mark in the sales of its StaR brand of motorcycles. The company stated, StaR brand has evolved over the years and is the most sought vehicle in the economy segment.


     TVS Motor Company had launched StaR motorcycle in 2004 with a first of its kind 5 year warranty, signifying the quality assurance from the company. Soon an electric start option was introduced as a standard fitment which was again a first of its kind.




Press Release:


H S Goindi, President Marketing, TVS Motor Company -
“TVS StaR was introduced as part of the company’s customer centric approach. We have always made concerted efforts to incorporate maximum customer expectations while introducing technology superiority. The brand philosophy of being a complete value for money product has been well accepted by our customers. Constant upgrades with new features, styling and refreshing graphics at regular intervals has helped us achieve this milestone.”

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