Toyota overtakes BMW as the World’s Most Valuable Automobile Brand in 2011

     According to BrandZ top 100 annual study, Toyota has regained the tag World’s Most Valuable Automobile Brand, which it lost to BMW because of the recalls. Toyota saw 11% increase in its brand value which is now rated as $24.2 billion.


     Toyota was named most valuable brand for 4 consecutive times from 2006-09. In 2010 Toyota lost the first place to BMW because of recall issues. BMW ranked second this year followed by Mercedes Benz, Honda and Porsche. The other companies in the Top 10 Automotive list are Nissan, VW, Ford, Audi and Lexus.



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