Ford India has already recieved 24,000 bookings for its small car Figo in a span of just 4 months since its launch. The booking is still counting is close to 25,000.
Ford India has started 2nd shift at its Maraimalainagar plant in Chennai due to overwhelming demand for Figo in India. Ford will increase its employees number by over 600 in few days. The company is working on to increase its dealer outlets to 185 by the end of this year.
Press Release:
Ford India Executive Director (Marketing & Sales) Nigel E. Wark said “Yes, we have started our second production shift at our Chennai plant to meet the increasing demand for Figo. Figo is getting a good response from the market and the company has received 24,000 purchase orders in the first four months of launch. This small car is helping to drive our sales growth.”
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